4 Key Reasons Why I Switched from ConvertKit to Flodesk for My Brand and Web Design Business.

 

Hello fellow creatives and design enthusiasts! Today, I'm excited to share a pivotal decision in my journey as a brand and web design business owner. After considerable thought, I switched from ConvertKit to Flodesk, and it's been nothing short of transformative. Here’s why:

 

1. Aesthetic Appeal with Flodesk’s Beautiful Templates

As someone deeply embedded in the design world, aesthetics are crucial in everything I do. Flodesk's stunning templates immediately caught my eye. Their visually appealing and easily customisable templates have made creating funnels and emails not just a task, but a delightful and creative experience. For someone who thrives on visual inspiration, this was a major draw.

2. Business-Specific Tools for Diverse Needs

I still utilise ConvertKit for my other business, which is more e-commerce oriented, thanks to its seamless integration with my e-commerce site. However, for my brand and web design business, Flodesk's functionalities align more closely with my requirements. This decision underscores the importance of choosing the right tool for the right job.

3. Simplified Yet Effective Segmentation with Flodesk

While ConvertKit offers robust segmentation capabilities, Flodesk’s simpler approach suits my current requirements perfectly. It handles my segmentation needs effectively without overcomplicating things. This ease of use is vital for me, allowing me to focus more on the creative aspects of my business rather than getting entangled in overly complex technicalities.

4. Cost-Effectiveness as the Business Grows

As my email list expanded, I found ConvertKit’s pricing model becoming less favourable. Flodesk offers a more cost-effective solution, especially for growing businesses like mine. Keeping overheads manageable without compromising on quality and functionality is crucial for sustainable growth, and Flodesk strikes the perfect balance.

Switching to Flodesk has been instrumental in streamlining my brand and web design business. It's not just about choosing an email marketing tool; it’s about selecting a partner that complements and enhances your business ethos and operations. However, I still hold great appreciation for ConvertKit. Its robust features and e-commerce integration are invaluable for my other ventures, proving that each tool has its unique strengths depending on the business context.

For fellow creatives and entrepreneurs, remember: the tools you choose can significantly shape your business journey. Choose wisely and always with your business’s unique needs in mind.

 

Get 50% off your first year of Flodesk

Claire Jakstas

Brand Designer and Squarespace specialist

https://www.thealchemyofdesign.co
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